Branding / Graphic / Type

Branding / Graphic / Type



Type design


Love Sans wasn’t really the direction that MAKEOUT wanted to go in, so we researched other examples of more neutral typefaces. These fonts would still have a distinct character but could be put in a variety of different situations and still work well.

I made Paradise Medium: a  Grotesque inspired clean sans serif with some aesthetic choices thrown in to have a bit more personality. Because it’s more grotesque inspired, it works well in a variety of digital and print work.

All images are the property of Walter Oscar Rothe, unless otherwise stated.