Branding / Graphic / Type






Branding / Graphic / Type


OSCAR ROTHE



Type design

2020—2021


Love Sans wasn’t really the direction that MAKEOUT wanted to go in, so we researched other examples of more neutral typefaces. These fonts would still have a distinct character but could be put in a variety of different situations and still work well.

From that research, I made the capitals for Paradise Medium. Grotesque inspired shapes with some characterful additions and choices sprinkled throughout. Again I only had two weeks to make it work and the result is visible below.

©2021
All images are the property of Walter Oscar Rothe, unless otherwise stated.