Branding / Graphic / Type






Branding / Graphic / Type


OSCAR ROTHE



PARADISE SANS

Type design

2020—2021


Love Sans wasn’t really the direction that MAKEOUT wanted to go in, so we researched other examples of more neutral typefaces. These fonts would still have a distinct character but could be put in a variety of different situations and still work well.

I made Paradise Medium: a  Grotesque inspired clean sans serif with some aesthetic choices thrown in to have a bit more personality. Because it’s more grotesque inspired, it works well in a variety of digital and print work.

©2021
All images are the property of Walter Oscar Rothe, unless otherwise stated.